Santa Clara Contracts with IMG to Boost Corporate Sponsorships
Dec. 1, 2009
Santa Clara University's Department of Athletics announced today it has signed a multi-year deal with IMG College, a division of IMG Worldwide, to boost the universities' corporate sponsorship program.
"We are happy to announce our partnership with IMG and believe this multi-year deal is a great statement about where we are as an athletic program and where we are headed," said Dan Coonan, Director of Athletics at Santa Clara University. "IMG has a strong national reputation and has proven that with the impressive work they've been able to accomplish for the West Coast Conference. We look forward to working with the IMG team and anticipate they will be able to help elevate the Broncos even higher."
Santa Clara joins Gonzaga University as the second institution in the West Coast Conference (WCC) to be represented by IMG. IMG also represents the WCC itself.
"IMG College is excited to team up with Santa Clara University to help market its corporate sponsorship program," said IMG Regional Vice President Scott Mackenzie. "Santa Clara has a great amount of tradition and a history of overall athletic excellence, and we are very excited about the future of the department under Dan Coonan's leadership."
"Santa Clara University is a great fit for IMG College in terms of the existing partnerships with Gonzaga University and the West Coast Conference," said Dan Shell, General Manager, West Coast Conference. "We look forward to helping build the brand of Santa Clara University nationally and the increased opportunities of coverage and scope that now exist for potential partners."
The deal is effective through June 30, 2012. The Santa Clara Athletics Department will also continue to solicit corporate sponsorships on its own as well.
About IMG College
IMG College is the leader in developing integrated licensing, marketing, and multimedia opportunities for the nation's top collegiate brands across local, regional, and national platforms. IMG College partners include the NCAA and its 88 championships, NCAA Football, leading conferences, and some of the most prestigious universities in the country. IMG College is a division of IMG Worldwide, the world's premiere sports, media, and entertainment company. For more information, please visit www.imgworld.com.